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Frequently Asked Questions
Many businesses are using Telegram because it is a more secure application.
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Larger groups. Secret conversations. Available on several platforms. Free.
Add members manually from
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Promote on Social media.
Participate in chat groups, forums.
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What is Telegram Marketing?
Telegram Marketing is a way to get and engage new customers by creating communities in Telegram – channels and groups, advertising in communities, making bots, and maintaining communications with users.
Why Should You Use Telegram Marketing for Your Business?
As of April 2020, Telegram’s audience has grown to 400 million active monthly users. 1.5 million users download the app and sign up every day. The growing popularity of the platform allows marketers to enjoy many of the following advantages.
Benefits of Telegram:
- Allows marketers to keep their audience informed. This is possible with Telegram channels. Create either a public or private channel and invite your current customers to join it. Share more photos and videos of your products, tell subscribers about the history of your brand, and introduce your team. Notify clients of the upcoming sales and hot offers.
- Helps marketers better communicate with their customers. Telegram groups will help you interact with your customers directly. A Telegram group is a chat where you can communicate with your audience, and your group members can interact with one another. You can also add administrators to manage your group more efficiently. With a group, you can let your loyal customers help new leads by answering questions about your product or service. Telegram Groups are a great opportunity to build a community.
- Allows brands to support customers 24/7. This is where chatbots come into play. A chatbot is an online assistant which you can use to streamline everyday tasks. Delegate answering FAQs, handling orders, and consulting clients to chatbots, that are available 24/7. This way, your customer support team can work on more complicated issues. Create a chatbot without any technical skills with SendPulse, and develop auto-reply flows to send messages after a user enters a keyword specified by you, for example, “delivery,” “price,” or “refund.”
- Allows brands to drive traffic to a website. Share links to your landing pages, invite your customers to check out your new collection, or share a link to your client reviews. This way, you’ll increase traffic to specific site pages.
What problems can Telegram Marketing solve?
- building a community with user interaction;
- building a news feed to broadcast;
- share the rich content in a new format;
- automate some of your processes;
- and so much more.
Telegram channels and groups are the main tools of Telegram Marketing Strategy. They help to interact with users on the messenger on different levels. While Telegram channels are the great option to broadcast content – news, product overviews, testimonials, useful content, groups are great for engaging with users – communicating with them directly.
What is Telegram Channel?
Telegram channels are the groups for sharing and broadcasting your content. It’s similar to Facebook Group, but it’s not interactive. Subscribers can read, forward content, participate in votes, but they can’t comment on them. Channel owners can share texts, images, videos, audio files, documents, external links. One of the benefits of Telegram channels – there is no limit for the number of members that can join channels. For example, in WhatsApp Groups there is a limit for 200 followers. On Telegram, you can easily have billions of followers. The top Telegram channels already have 4-5 mln users.
What is Telegram Group?
Telegram groups are group chats where each member can send messages, videos, images, files. It’s a great tool to answer questions from customers, get feedback, and encourage user-generated content.
As a part of the digital Telegram Marketing most businesses use two- or three- sided approach. They create Telegram channels to share content, groups to engage with customers and bots to automate communication and sales process.
Most popular niches for Telegram channels and groups
- blogs;
- business;
- sales;
- movies and music;
- news;
- cryptocurrencies.
What are the possibilities for your Telegram Marketing?
Here at Fansoria, you will find a wide range of packages for your telegram Marketing. This way you can choose exactly the right elements that will help you to advance yourself and your success. But what exactly are our offers for
your Telegram Marketing?
Telegram Reaction
Reactions are a good way to increase the overall reach of your content. Most of the time, the first glance of new prospects is on the number of your Telegram reactions, which is why you quickly stand out from the crowd by buying new reactions.
Telegram Views
Views are a great way to increase the popularity of your posts. Moreover, the more views you have, the faster you will be shown to new users. This opens many new options for your Telegram Marketing.
Telegram Comments
Comments enrich the conversation under each new post. This also contributes to a higher visibility, so you can be found faster. In addition, your growth will quickly appear more organic if there are comments among your posts.
Telegram Views
The more often your posts are seen, the greater your chances of success, so telegram Views are a good investment to make sure you no longer lag behind the competition. With us you can always expect a large selection.
10 Benefits of Telegram Channel Marketing
Telegram Channel marketing is still a fresh and growing branch of the mobile and digital marketing. But it already has its benefits among other social medias and messenger platforms.
Global shift of the mobile market to messengers
Chatting with friends or colleagues, voice and video calling, exchanging files, engaging with companies, sending money, buying products and services, scheduling appointments just in 1 app is getting more and more casual for mobile users. Most countries are likely to follow the path of China and WeChat. And Telegram may lead this journey since it’s the most flexible among messengers.
Fastest growing messenger app
Telegram has been growing very quickly in the past 5 years. In 5-10 years from now, it can easily replace WhatsApp. That opens new doors to Telegram marketing.
Unlimited audience in Telegram channels
While WhatsApp keeps the first place among messengers, their groups are far from the user- and business-friendly. They impose limits for members – 200 per group. With average outreach of 10%, WhatsApp is not the best choice to bring your business there. Telegram channels don’t have any limits. You can easily access 5 or 10 mln audiences.
Higher engagement rate
The average view rate for the Telegram channel is 20%, while Instagram indicates an average outreach rate of 3% and Facebook – 4%. Telegram is one of the best and freshest points of touch with potential customers.
Free bot automation
On the Telegram basis, users can easily create bots and spread them for free. WhatsApp still doesn’t have a properly working solution for bots. While Telegram is a free and open-source, bots took one of the most important parts of it (there are already more than 800,000 active bots).
Business can profit from their bots by:
- sending reminders;
- communicating with users;
- scheduling appointments;
- broadcasting;
- selling products and services.
Advertising solutions for businesses
Such a fast growth of messenger has opened opportunities to promote and adverise business on the Telegram itself. You can buy Telegram members for your channel or group, get free or paid advertising on other channels, cross-promote, publish links of special Telegram catalogs. There are multilple online services and software to manage Telegram Marketing as well.
User segmentation
You can target age, interests, countries while promoting your business on Telegram. If you need a tech-savvy audience, you can advertise your services or products in IT-related Telegram channels and groups.
Branded stickers
Telegram allows anybody to create free stickers. For businesses, it’s an opportunity to promote themselves by creating branded stickers and sharing them on channels and groups. The better quality of stickers, the higher chances for them to go viral. Such a sticker maketing strategy might have the most viral effect among all tools.
Comprehensive statistics
Telegram gives free access to the channel’s performance in Statistics. Each business owner can track Telegram metrics: growth rate, engagement rate, muted and unmuted notifications, views by source, source of new followers, the language of members, and much more.
Privacy guarantees
In the age when private data can be easily hacked or leaked, Telegram provides one of the secured technologies and doesn’t give access to chats to anyone – not to big corporations, not to government structures. Most mobile users already experienced this problem on Instagram and Facebook, VK.
These are the main reasons to consider Telegram Marketing as a big part of your Digital Marketing Strategy.
How to Start Telegram Channel Marketing?
There are multiple ways to start Telegram Channel marketing and advertise channels and groups. We’ll split them into two groups: free and paid. Free methods include manual adding of the first 200 members, cross-promotion, publication in Telegram catalogs, promotion of forums, and Quora.